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5 Reasons Why Your Website Needs to Be More Mobile-Friendly

The importance of having a mobile-friendly website has been growing rapidly in the past few

years. This is mainly because the number of people using their mobile devices to access

websites has been increasing steadily. It is estimated that about 65% of all web traffic now

comes from mobile devices. Therefore, having a website that is mobile-friendly is no longer an

option, it is a necessity. If you need more convincing, here are five reasons why your website

needs to be mobile-friendly.

1. Improves User Experience

With the majority of web traffic now coming from mobile devices, having a website that’s

optimised for mobile use is essential for any business. Mobile-friendly websites provide users

with an improved experience by making it easier for them to navigate and access the

information they are looking for. This is because mobile-friendly websites are designed with

smaller screens in mind, making it easier to navigate the content without having to zoom in and

out. Additionally, mobile-friendly websites are designed to be more responsive, allowing them to

adjust to the size of the user’s device and provide a better overall user experience.

2. Increases Overall Traffic

Having a mobile-friendly website can help you increase your website’s traffic. This is because

Google and other search engines give preference to websites that are mobile-friendly, meaning

that they are more likely to show up in the top search results.

3. Provides Better Conversions

Mobile-friendly websites are more likely to convert visitors into customers. This is because they

make it easier for people to take the desired action, such as making a purchase or subscribing

to a service.

4. Boosts Engagement

Having a mobile-friendly website is essential in today's digital age. Not only does it help ensure

that your website is accessible to a wider range of users no matter what device they're using,

but it also helps to keep them engaged for longer.

When designing a website for mobile devices, it's important to keep in mind the user

experience. This means making sure that all content is easy to access and navigate, as well as

being optimised for the smaller screens. This can be done by using responsive design, which

ensures that the content and design of the website adjusts depending on the device being used.

5. Helps You Stay Ahead of the Competition

Last but not least, having a mobile-friendly website is a great way to stay ahead of your

competition. As more and more people are using their mobile devices to access the internet,

having a website that is optimised for mobile devices will help you stay ahead of the competition

and attract more customers.


Overall, having a mobile-friendly website is a must for any business in today’s digital world. Not

only does it help you stay ahead of the competition, but it also allows you to provide an

improved user experience and increase your website’s traffic and conversions. So, if you

haven’t already, it’s time to make sure your website is mobile-friendly.

Do you need help with your website.

Cardiff Media is an online marketing company offering business marketing for websites and social pages. For more information, contact us today!

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