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Google is starting to sell a Google Guarantee certification at a monthly fee inside US and Canadian Local Services Advertising. It is positioned as a "upgraded profile" and includes a badge that appears on the profile and can also appear in the Local Pack. Costs are $50 a month. The cost is $50 per month, subject to the usual eligibility rules of Google Guaranteed which include checks on history and licensing. The program 's annual expense will be $600, if it meets eligibilit